In our previous report, we’ve covered the slim time gap between the September 2023 Helpful Content Update and the rollouts of October 2023 core and Spam updates. This indicates a major change happening behind the scenes, and it appears that Google has kept its foot on the gas pedal in terms of releasing updates.

Here are important resources to keep you up on Google’s algorithm updates:

• Search Status Dashboard: Gives you a glimpse of Google’s algorithm updates and changes.
• Google Search Central: A hub for Google news, best practices and tools.
• Search Console: A collection of tools that track relevant website metrics and give you insights on improving your website for search.

Core updates play a huge role in search rankings since they impact a company’s organic leads, web traffic and even bottom line. While Google doesn’t disclose what happens during core updates, you can always take a look at how your content performs after the rollout.

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