Accelerated Mobile Pages
Almost 70% of consumers indicated that page speed impacts their decision to purchase from an online seller, according to Unbounce. In other words, you should not ignore your site’s speed. That’s where accelerated mobile pages come into the picture.
First launched by Google in 2015, the accelerated mobile page (AMP) provides mobile users with lightning-fast digital experiences. In addition to offering seamless user experiences and decreasing bounce rates, Google’s AMP> may improve core business metrics. These metrics could even be as important as the number of conversions on web pages
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